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KoMagNa > Blog > Accountability > Reasons for Shorter Cash Conversion Cycle (CCC) Wanted by Companies
Accountability

Reasons for Shorter Cash Conversion Cycle (CCC) Wanted by Companies

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What is the Cash Conversion Cycle (CCC)?

Cash Conversion Cycle (CCC) is a metric used to measure the time it takes a company to convert its cash investment into reusable cash. CCC includes three main components in a company’s financial cycle, namely the inventory period, the receivables period, and the payables period.

CCC is important in a company’s financial analysis because it provides insight into a company’s operational efficiency, inventory management, and liquidity. By understanding the CCC, companies can identify areas where their processes may be hindering or need improvement. A shorter CCC is usually considered better because it indicates that the company can convert investment cash into available cash more quickly, increasing the company’s liquidity and working capital adequacy.

In addition, CCC is also used to compare company performance with competitors in the same industry. The use of CCC can assist management in making decisions regarding inventory management, credit policies to customers, and payment strategies to suppliers.

Cash Conversion Cycle (CCC) formula

The basic formula for calculating a company’s Cash Conversion Cycle (CCC) is as follows:

CCC = Inventory Period + Billing Period – Billing Period
Explanation:

a) Inventory Period:

The Inventory Period reflects how long it takes a company to sell its inventory. The general formula for calculating Inventory Period is:

Inventory Period = (Average Inventory / Cost of Sales) × Days in Period
Shorter Inventory Period indicates efficiency in inventory management. If the Inventory Period is too long, the company may face the risk of expired inventory, high carrying costs, or inefficiently maintaining appropriate inventory levels.

b) Receivables Period:
The Billing Period reflects how long it takes a company to collect payment from credit sales to customers. The general formula for calculating the Billing Period is:

Billing Period = (Average Receivable / Credit Sales) × Number of Days in the Period
Shorter Billing Periods demonstrate efficiency in managing accounts receivable and a company’s ability to collect payments in a timely manner. Billing periods that are too long can indicate high credit risk or a lack of efficiency in the billing process.

c) Billing Period (Payables Period):

The Billing Period reflects how long it takes the company to pay its debts to suppliers. The general formula for calculating the Billing Period is:

Billing Period = (Average Payable / Credit Purchases) × Number of Days in the Period
Longer Billing Periods give companies more time to repay debts, which can positively affect company liquidity. However, keep in mind that extending the billing period too far can result in lost rebates or poor supplier relations.

By combining these three components, CCC can provide an overview of how efficient a company is in managing its financial cycle and liquidity. The shorter the CCC, the faster a company can convert cash investments into cash available for reuse.

Reasons for Shorter Cash Conversion Cycle (CCC) Wanted by Companies

There are several reasons why companies prefer a shorter Cash Conversion Cycle (CCC), including:

a) Increased liquidity: With a shorter CCC, a company can convert its cash investment into reusable cash more quickly. This means the company has more access to available cash, which increases its liquidity. Higher liquidity gives companies the flexibility to meet financial obligations, deal with emergency situations, and take advantage of investment opportunities that arise.

b) Operational efficiency: A shorter CCC indicates efficiency in inventory, accounts receivable and payable management. Companies can optimize their financial cycles by reducing inventory lead time, speeding up collection of receivables, and taking advantage of longer collection periods from suppliers. In the long term, this efficiency can reduce operational costs, increase productivity, and increase company profits.

c) Risk management: A shorter CCC can help companies reduce the risks associated with excess inventory, uncollectible receivables, or reliance on long-term debt. By accelerating cash flow, companies can avoid excess inventory that has the potential to expire or be unsold, as well as minimize the risk of late or failed payments from customers. This helps reduce the risk of financial failure and increases the stability of the company.

d) Investor attractiveness: A shorter CCC is often considered a positive indicator by investors and stakeholders. Companies with efficient CCC can provide a signal that the company is able to manage finances well, has strong risk control, and can provide faster returns on investment. This can increase investor confidence and increase the value of the company in the market.

Overall, a shorter CCC provides benefits of liquidity, operational efficiency, risk reduction and investor confidence. However, each company must consider its own business characteristics and needs when determining optimal CCC targets, because a CCC that is too short can also pose risks in inventory management or relationships with customers and suppliers.

To accelerate the Cash Conversion Cycle (CCC), companies can adopt the following strategies:

1. Reducing inventory cycle time:

– Perform more accurate demand analysis and forecasts.
– Maximizing supply chain management.
– Identify and eliminate irrelevant inventory.
– Implementing the Just-In-Time (JIT) method and improving relationships with suppliers.

2. Reducing accounts receivable cycle time:

– Carry out strict customer credit evaluations.
– Implement clear payment policies and provide incentives.
– Using digital payment technology and automation.
– Enabling an efficient accounts receivable monitoring team.

3. Reducing debt repayment cycle time:

– Negotiate with suppliers to get early payment discounts.
– Make good use of credit terms.
– Strengthen relationships with suppliers and provide credible payment guarantees.
– Adjusting inventory receipts with the term of debt.

The implementation of these strategies requires cooperation between departments within the company and can increase liquidity and optimize the management of the company’s cash flow.

Cash Conversion Cycle (CCC) and Working Capital are two different but related financial metrics. From an operational perspective, CCC measures the efficiency of a company’s cash turnover through the period of inventories, receivables and payables, while Working Capital is the difference between current assets and current liabilities which reflects the short-term financial health of a company.

However, even though it relates to cash flow management, negative Working Capital does not always indicate a low CCC. Companies with negative Working Capital can have a low CCC if they rely on supplier credit to finance their operations. Because of this, CCC and Working Capital provide different insights into a company’s liquidity and financial health, so it is important to monitor both and implement appropriate strategies to optimize the management of a company’s cash flow.

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